Atkins hires three senior “digital disruptors”

UK design consultancy Atkins is going for global leadership in digital engineering innovation with three senior hires across the Group.

Phil Gruber joins from IBM as global leader for digital Asset Management (dAM), Adrian Pinder joins from GE as digital commercial strategy director and Marc Durand joins from iTech as director for digital disruption.

Richard Cross, Atkins’ chief digital officer, said: "We want to help our clients realise all the benefits that new digital approaches have to offer and our aim is to become the undisputed leader of digital innovation in the industry.

Left to right, Adrian Pinder, Marc Durand and Phil Gruber

"This means integrating digital into the way we think, the way we work and the services we deliver to clients. We believe these hires will strengthen our position as an innovative and agile company, embracing the tremendous digital opportunities we have seen to develop new value services for our clients and new business models for Atkins."

Phil Gruber will be based in Colorado, responsible for driving the company to use digital data and technology to reduce costs, control risks and improve whole life asset performance. His experience at IBM included scaling the Maximo Asset Management business globally as the head of services sales, and helping launch the Watson Internet of Things business unit as the strategic alliance leader.

Based in the UK, Adrian Pinder will seek market opportunities for new technologies and solutions. At GE Adrian he was strategic marketing leader and a member of the senior leadership team for GE Digital Solutions’ sensor business.

Marc Durand will be based in Dubai and is leading the Middle East and Africa region to implement Atkins’ digital vision and create new revenue streams. At iTech in the United Arab Emirates, he was responsible for technology research and development, implementation and project delivery.

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