Kanye West signals move into home design

American musician Kanye West has taken to Twitter to announce that his Yeezy firm will open an architecture arm.

West said: "We’re starting a Yeezy architecture arm called Yeezy home. We’re looking for architects and industrial designers who want to make the world better."

Yeezy has until now been a fashion label that worked in partnership with Adidas.

West has yet to make his intentions clear, although he has hinted at a move away from fashion by tweeting in April: that "Yeezy is no longer a fashion company".

He has also said: "We have 160 positions to fill by the end of the year. Yeezy will hit a billion dollars this year."

The rapper has previously mentioned an interest in architecture. He told BBC Radio One in 2013: "I want to do product; I am a product person. Not just clothing but water bottle design, architecture … I make music but I shouldn’t be limited to once place of creativity.

"I hang around architects mostly, people who want to make things as dope as possible … This is the reason why I’m working with five architects at a time.

"The time spent in a bad apartment, I can’t get that back. But the education I can get from working on it is priceless."

West previously founded a design firm called Donda in 2015, also announced via Twitter.

Image: Kanye West performing in New York in 2012 (Wikimedia Commons/Kenny Sun)

Story for GCR? Get in touch via email: [email protected]


  1. Another shot in the dark from someone that has accomplished many things, but some of them are out of the park. sir stick to one thing and make it happen, don’t want to run around fixing the world when you have so much to fix in your own backyard. Leave the planet alone and cut the grass in your front yard. Pleeease!!!!

Comments are closed.

Latest articles in News